Download e-book for kindle: Clarence Saunders and the Founding of Piggly Wiggly: The by Mike Freeman

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By Mike Freeman

The grocery enterprise begun as a sophisticated provider undefined. Random pricing, inconsistent amounts and prescriptive salesmen made grocery procuring burdensome. It took one brash Memphian with unusual imaginative and prescient and unbridled ambition to alter every little thing. Clarence Saunders labored his manner out of poverty and obscurity to chanced on Piggly Wiggly in 1916. With an remarkable technique, he nearly invented the concept that of the fashionable self-service supermarket. shops flourished, franchises unfold and Saunders made hundreds of thousands. but simply because the ultimate bricks of crimson Palace--his garish marble mansion--were being laid, Saunders went bankrupt, and he used to be compelled to promote Piggly Wiggly. a number of new ventures helped Saunders out of financial ruin, yet he by no means duplicated his previous good fortune. Memphis historian Mike Freeman tracks the outstanding lifetime of this retail visionary.

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Clarence Saunders and the Founding of Piggly Wiggly: The Rise & Fall of a Memphis Maverick (Landmarks) by Mike Freeman


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